Want your brand to engage directly with the 17 million UK or 250 million global eBay audience? A positive-vibes online auction campaign will get the world watching, with massive media outreach.
Need to get a key brand message out there? We'll create an entertaining, irresistible, interactive event that will grab the imagination and generate genuine online buzz.
Like to demonstrate your brand's CSR credentials? Use a positive-vibes online auction campaign to raise funds for your chosen charity.
Why not turbo-drive your wider brand marketing programme or celebrate a corporate milestone with an online auction campaign? It's a great way to launch a new product. Do you have celebrity ambassadors or sports sponsorship deals? Get more value out of the relationship with positive-vibes.
Did you know? Your brand auction campaign can include educational and viral videos, web links, direct selling and data generation to support your future brand activities. It can also open the door to preferential media rates and other commercial and partnership opportunities on the eBay platform.
Who's doing it?
BMW promoted its America's Cup sponsorship by auctioning off the 18th spot on the racing yacht.
Mattel celebrated its 50th Anniversary with a one-off gold fire engine which sold for over $27,000.
Avon ran a celebrated Little Black Dress Against Breast Cancer campaign.
Pitney Bowes reflect their expertise and help the National Literacy Trust with their annual Pushing the Envelope auction.
